IKEA Created App That Helps Choose Right Furniture For Home
Smartphones are taking over different spheres of life. There is an app for almost anything these days and now there is one that helps you choose the right furniture for your interior. IKEA 2014 catalog is a smart app that allows customers to place any of the 90 offered products into the interior to see if their color, size or style fit the decor. The app creates augmented reality imitating your own interior. A physical copy of an IKEA catalog is used to measure the scale of products and surroundings.
IKEA 2014 Catalog App Helps Choose Furniture
Marketing manager Peter Wright says:
Our customers want to be able to test out whether the products they’ve been inspired by in our catalogue will work in their own homes – particularly when it comes to larger pieces of furniture. Offering a way of using mobile technology to enable to test products means the technology has a practical purpose and really helps customers visualise the way their homes could look.
Available for Android and iOS IKEA app is a great decorating tool as you can see and ‘try out’ furniture without measuring, guessing, or returning the furniture that despite fitting with your taste does not fit into your home. The users can also scan the pages of a physical catalog to access even more content and info.
The catalog itself is full of new products that are meant to make the most of available space and be functional for everyday life. It offers organizers galore, bright furniture and tapestry as well as many useful and cool accessories.
Take a look at how the app works in the video below and take a peek into the catalog itself. We loved the bright yellow chairs, a stylish work desk, and a
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